Freshworks CRM


         Built on the next-generation customer engagement platform, Freshworks CRM
         helps break internal silos and deliver personalized experiences across marketing and
         sales. The AI-powered CRM enables sales and marketing professionals to better
        understand customers with the right customer insights at the right time across each
        touchpoint. The CRM includes salesforce automation, marketing automation, chat,
        and telephony all in one solution.
        If you need to build a better partnership between marketing and sales, Freshworks
       CRM Customer-for-Life Cloud provides an all-in-one solution. It brings salesforce
       automation, marketing automation, chat, and telephony together so that you can
       organize customer information and engagement in one central location. Marketing
       teams get a better understanding of who they are marketing to, and sales teams
       know who they’rere for FW-CRM
       selling to.


Everyone in favor of a smarter CRM, say “AI”

With Freshworks CRM, powered by Freddy AI, discover the best leads, boost customer engagement, drive deals to closure, and nurture existing customers with a smart, comprehensive solution.

1000s of happy customers use our solutions

Everything you need to earn customers for life is right here for you


Have conversations with context. Generate more opportunities.

Attract visitors, convert them into leads, and turn your website into a lead generation machine.

Top features:

  • Understand visitor intent. Track page visits and even actions on your site.
  • Chat in real-time with website visitors using AI-powered chatbots
  • Build custom web forms and automatically capture visitor                information  
  • Tailor email campaigns and generate cost-effective leads for sales

Personalize your communication. Increase customer engagement.

Surface the best leads, communicate across channels of their choice, and personalize messages based on behavior and intent to catch their attention.

Top features:

  • Get a 360° view of a customer. Capture all customer interactions in one place.
  • Freddy AI identifies your best leads - the ones that are most likely to convert  
  • Set up welcome emails or personalized journeys based on actions
  • Communicate across Phone, Email, Whatsapp, Chat

Use AI to cut through the clutter. Drive deals to closure, faster.

Pipeline Management 2.0 is here. Freddy AI analyzes the pipeline and helps you focus on deals that will drive revenue. Get insights across the funnel with multi-touch attribution.

Top features:

  • See your deals move, stagewise. Review and act on deals you need to close.
  •   Freddy AI analyzes every deal and helps you with insights and next best actions
  • Create an accurate AI-powered forecast and help the sales team take action
  • Collaborate on Slack across departments to close deals faster


Proactively nurture relationships. Help your customers grow.

Develop long-lasting relationships with customers by staying on top of their needs. Sales and support can work together to help the customer scale and grow.

Top features:

  • Categorize customers based on engagement score. Target messages to boost LTV.
  • Bring sales and support together through the Freshdesk integration
  • Proactively surface insights and actions to help your customers grow                                                             
Scale with Freddy AI and the Freshworks Platform

Say Hi to Freddy -

Your smart CRM assistant

With Freddy AI, teams get an easy to use AI assistant that delivers smart automation, predictive insights, and personalized experiences.
Learn more → 

Scale with

Freshworks Platform

The open and flexible Freshworks Platform provides rich APIs for custom integrations, ecosystem partner solutions, and 640+ Marketplace Apps.
Learn more

Top Rated CRM software

Need just the Sales or the Marketing Cloud?
Then we've got you covered too.

Sales Cloud

Surface the best leads, manage your pipeline, automate sales activities, and get smart insights that can help close deals, faster.


Marketing Cloud

Create personalized campaigns, attract the best leads, engage with context, and deliver the best customer experience at scale.


Try the Freshworks CRM

Customer-for-Life Cloud today

Start your 21-day free trial. No credit card required. 


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